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Joanne's Nonprofits Blog

By Joanne Fritz, About.com Guide to Nonprofits

Who Knew the Wealthy Were So Wired?

Monday March 24, 2008

A recent study, released today, reveals a new classification of donors called the "The Wired Wealthy."

The study by Convio, and others, studied the high dollar donors of a number of nonprofits to find out what their online habits are and how nonprofits can do a better job of their online communications with this important group.

We have summarized the study and its recommendations in a two-part article starting with:

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