Friday Links: Halloween, Books, Video, and a Webinar

• If you've wondered how to marry cause marketing with Halloween, look no further than this post at Selfish Giving about the possibilities:
  Cause Marketing and Halloween Have Frightening Possibilities

• Nathaniel Whittemore in his blog, Social Entrepreneurship, provides his take on the Top Reads in Social Entrepreneurship. See which titles are missing from your bookshelf on this topic.

• I love this Guide to Online Video by see3communications. See3 works with nonprofits to help them use cutting edge media to market their causes. The Guide includes topics such as "Why Video Matters" and "Finding Your Story."

• Campbell & Company, a consultant to nonprofits, has scheduled a webinar titled "Fundraising In An Uncertain Economy" for October 14. Listen to a panel of experts and experienced development people on how they are coping with the current economic crisis. $125 fee for non-clients.

Photo by Medioimages/Photodisc/Getty Images