6 Ways to Get More Content on Your Nonprofit Website
Monday August 3, 2009
There are so many reasons to have good content on your nonprofit website, but perhaps one of the most important is that it draws the attention of the search engines. Good content that changes regularly will also keep your visitors interested and coming back.
Here are some content ideas. You don't need to pursue all of them, but you should pursue those that make sense for your nonprofit...More...
Thanks for putting together this list, Joanne. I’m also happy to see something many have considered “old fashioned” at the top of the list: articles, research, fact sheets, brochures, policy briefs – documents. But I’d like to add that this type of content can actually work very well with the ways that websites and information demand have evolved over the past years.
We at IssueLab are strong proponents of making research usable in the online world that overloads us with information and leaves us with little time and space (and sometimes only 140 characters!) to convey a message. We help nonprofits create digital libraries that work with the rest of the web and actively promote this research to a wider set of constituents.
It’s important to have a solid “home base” website where you can direct traffic and land visitors for campaigns and new releases, but it’s also vital to think about different ways to push information through other channels and a broader audience.
Thanks, Luise, for your comments….good points.