Best Links: PRSA Tweetchat, Email Black Holes, and Social Media Karma

Tuesday October 27, 2009

PRSA Colorado is hosting a tweetchat called PR Boost: Giving Nonprofit PR a Leg Up on Wed. Nov. 4 from 11-11:45 a.m. MST. A panel of public relations professionals will answer questions from nonprofits across the country through a live streaming conversation on Twitter. Panelists include Kristy Bassuener from the Denver Art Museum and four PR consultants with experience in nonprofit communications. Check it out and even get your questions in ahead of time.
The Case of 4,000 Twitter Followers Who Don't Care. A cautionary tale from Debra Askanase's blog. Get your social media Karma together.
Online Fundraising - Back to Basics. Do you have an email black hole? Don't do anything else until you see if your website commits any of these faux pas that Lisa Sargent revealed on the blog of The Agitator. "Egads," she says!
Donor Research: Donor motivations vary across income and education levels. Fascinating research explained at The Center on Philanthropy. Is "Thinking" or "Feeling" More Persuasive? New take on how to phrase your donor appeals, from Stanford business school.
Cause Marketing Even More Important for Women In Down Economy. At Fast Company, Stephanie Schomer delves into the popularity of cause-related marketing with women, especially when budgets are tight.