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Joanne Fritz

Best Links: Facebook, Causeon, and Texting

By September 5, 2010

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Social Media

Megan Hill, of Service Is Power, tells us How to engage your Facebook fans. It's not enough just to have a Facebook page, but Megan provides great tips about how to make it interesting enough for people to come back.

Susan Gordon, writing at NTEN, reveals the secrets of How to Use Causes for Your Year-End Fundraising Appeal. There are new tools, and Susan has several tips that should achieve results for your year-end push.

Mark Walsh, of MediaPost, does a fine job of dissecting the latest Pew Report on mobile use in Grown-Ups Text Too. Apparently the number of adults who send and receive text messages is growing like crazy. It's fun to see the changes we adults are willing to make these days.

And, of course, mobile isn't just about fundraising, as Avi Kaplan, writing for FrogLoop, reminds us in Nonprofits Take a Dive into Mobile Apps. Avi lists apps developed by nonprofits around the country that are helping those organizations extend their missions.

A large part of successfully using social media has to do with listening. Beth Kanter has the scoop on what tools are available in What Tools Are You Using for Listening, Engaging, and Social Media Management?. Be sure to read the comments at this post as Beth's followers chime in with their favorite tools.

Fundraising

Mark Phillips, writing at queer ideas, takes on direct mail in What happens after that mailing pack lands on the mat? Mark pulls together data from several studies that connect direct mailing to online giving.

Pamela Grow, of Pamela's Grantwriting Blog, lists Five Ways to Sabotage Your Fundraising. Believe me, you don't want to do these things...ever.

Cause Marketing

I love Groupon and get alerts whenever there are great deals near me. Now, there is a similar program for nonprofits. Joe Waters, of Selfish Giving, provides all the details in Causeon: Groupon for Cause Marketing. Find out what organizations are already doing with Causeon, and what Joe thinks of its future.

Food for Thought

Allyson Kapin is featured in a Fast Company blog with her post, Too Few Women in Tech? Stop Playing the Blame Game. Kapin is coordinating the Women Who Tech Telesummit on September 15th. In this post, she provides some excellent tips about how men, who seem to dominate the tech world, can increase their inclusion of women.

Best Opportunities

Rebecca Leaman, of Wild Apricot, has posted her monthly list of free webinars for September. Get them while they're hot!

The August Nonprofit Blog Carnival has been rounded up by Kivi Leroux Miller. Visit for numerous links to Ideas to Boost Your Creativity.

Elizabeth Ricca, of duck call, is hosting the Sept Nonprofit Blog Carnival and says, "'Tis the season for freshly-sharpened pencils and year-end appeal strategies, so we invite you to submit your best and brightest blog posts on September's theme: back to school in nonprofit communications." The details at Share your posts with the nonprofit blog carnival.

Photo by Getty Images

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Comments

September 7, 2010 at 11:21 am
(1) Elizabeth Ricca says:

Thanks for the Carnival shout-out!

September 7, 2010 at 12:54 pm
(2) mark Phillips says:

Thanks for the mention. Much appreciated.

October 1, 2010 at 2:24 pm
(3) Emily says:

In terms of Cause Marketing – BloomSpot is also doing this with their Community Circles program – http://www.bloomspot.com/circles/ Any nonprofit can create a Circle on BloomSpot and BloomSpot will donate a percentage of every purchase back to their cause when members purchase offers online. BloomSpot has incredible offers and it’s a fabulous program!

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