Millennial Report Confirms and Surprises

The Millennial Impact Report 2012, released last week by Achieve, has surprises and confirmations.

But the main thrust of the report is about how important this generation is to nonprofits.

I've summarized some of the results of the survey in Report Confirms Why Millennials Are Crucial to Future of Nonprofits, but there are some other opportunities to delve deeper into the survey.

Achieve will be holding a free webinar on June 20th that will go into more detail and will mount its annual virtual conference on July 19.

Let me know what you think of the report, and how your organization is reaching out to this generation.

More:

• Cause Marketing Speaks Loudest to Moms and Millennials
• Young vs Older Donors: Who is More Generous?
• 12 Ways to Embrace the 21st Century Nonprofit Workforce