Fundraising

Do Your Nonprofit's Special Events Really Work?
Do your special events really work? Are they part of a rational system that reliably produces sustainable income and long-term donors for your nonprofit?

Philanthropy in a Flat World - A Review
The meat of this book is in the second half, and anyone involved in philanthropy or fundraising will find carefully honed suggestions that will exercise one's note-taking and highlighting skills.

How to Get Your Board to Step Up to the Plate in Fundraising
It is a common problem. Board members are reluctant to accept their responsibility to give and to solicit gifts for the nonprofit they serve. Here are some ways to overcome the board's resistance.

How to Write Better Fundraising Materials
Tom Ahern, master of fundraising copy, suggests that when you start writing any communication piece, imagine that you have "four sets of ears." Each set of ears pays attention to a different group of stimuli and represents one of the four basic personalities that resides in the minds of your readers.

Famed Fundraiser Reveals Secrets to Success
I found Reynold Levy's stories, suggestions, tips, and philosophy completely applicable to any nonprofit, large or small, high flying or grassroots.