Mission-Driven Fundraising
By Joanne Fritz, About.com Guide
- How Do Nonprofits Raise the Funds They Need?
- Endowments
- Keeping Your Donors Happy
- Making the Most of Grants
- Raising Funds Online
- Fundraising When the Economy Is Sideways
- Cause Marketing/Sponsorships
- Charity Contests
How Do Nonprofits Raise the Funds They Need?
Fundraising is the meat and potatoes of a nonprofit. Luckily there are a lot of choices about how to go about it. Find out the best ways and match the right ones to your organization.
- Fundraising Fundamentals
- Why Older Donors Matter
- Fundraising Plan for a New Nonprofit
- Example of Direct Mail Fundraising Letters
- Why Your Charity Should Have a Monthly Giving Program
- How to Recruit and Keep Monthly Donors
- How To Write a Grant Proposal
- How to Approach Small Family Foundations
- How to Make Your Letter of Inquiry a Winner
- Nonprofit Writing 101
- Top 5 Tips for Successful Foundation Funding
- Cause-Related Marketing: What You Need to Know
- 8 Resources for Small Nonprofits
- How Can My Small Charity Get Corporate Sponsorships?
- How to Do Product Fundraising Right
- How to Build a Gift Chart
Endowments
Endowments provide stable and long-term financial stability. Raising endowment funds can and should be an ongoing part of any charity's fundraising program.
- What Is an Endowment?
- How to Start an Endowment for Your Nonprofit
- Endowment Fundraising - How and Why to Make It a Priority
- 25 Ways to Market Endowment Gifts for Your Charity
- How to Promote Endowment Giving Through Your Website
Keeping Your Donors Happy
Once you have donors, the best thing is to keep them. It is easier and cheaper to retain donors and even upgrade them gradually to larger donations than to find and cultivate new ones.
- How to Keep Donors Coming Back After the First Gift
- Why People Don't Give to Our Causes
- Top 10 Tips On the Fine Art of Cultivating Donors
- Donation Thank You Letters That Seal the Deal
- Donation Thank You Letter Examples
- Four Outside-the-Box Thank You's That Charmed Donors
- Multichannel Thank You Letters
- Nonprofits Need Customer Relationship Management Too
- The Art of Recognizing and Thanking Your Donors
- Attract More Donors by Improving Your Trustworthiness Score
- 6 Actions You Can Take to Make Your Nonprofit More Transparent
- How to Write Better Fundraising Materials
Making the Most of Grants
Grant proposals are a part of any fundraiser's portfolio. Whether you are a newbie or an old hand at writing grant proposals, check out our tips and best practices.
- Is Your Nonprofit Ready to Apply for Foundation Grants? 10 Questions to Ask
- 8 Grant Writing Myths Busted
- How to Write Grant Proposals
- How to Develop a Grant Proposal Writing Process
- Grant Writing: From Muddled to Polished
- Should Your Small Nonprofit Go After Grants?
- 6 Steps to Finding Funders for Your Grant
- 5 Steps to Getting Your Grant Proposal Funded
- 8 Ways to Make Your Nonprofit Competitive for Government Grants
- Government Grant Prospecting - 3 Steps to Hitting Gold
- What Reviewers Want: 4 Ways to Improve Your Government Grant Application
- Government Grants: What Grant Writers Need to Know
- Should We Hire a Professional Grant Writer?
- If You're Looking for a Grant Writer...
- What to Do After the Grant Rejection Letter
- The Well-Organized Grant Proposal Writer
- 8 Grant Proposal Writing Tips
- Online Sources for Grants and Funders
- FAQs - Grant Proposals
- How to Approach a Small Family Foundation
Raising Funds Online
Online fundraising is the wave of the future. Already it is making a dent in direct mail fundraising, and, as the “wired” generation matures, online may become the dominant form of fundraising.
- Online Fundraising: A Startup Guide
- Examples of Email Thank You Letters
- Online Marketing Guide for Nonprofits
- Getting Started With Social Media
- How to Manage Social Media for Your Nonprofit
- What 'Wealthy Wired Donors' Want From Nonprofits
- Study Finds Online Donors Are Younger, More Generous
- 5 Things Your Nonprofit Website Must Have
- What Online Donors Want to See on Your Website
- 6 Content Ideas for Your Nonprofit Website
- Out-of-State Fundraising Registration
- Unraveling the Data about Multichannel Donors
- Keys to Success in Multi-Channel Fundraising
Fundraising When the Economy Is Sideways
When times are tough, fundraising must go on. Indeed, it would be wise to even double down on fundraising.
- The Nonprofit Hard Times Survival Guide
- Nonprofit Survival Course: Lessons from the Recession
- Giving USA Report Yields Insights Into What Fundraisers Should Do Now
- Should Nonprofits Save Money by Cutting Back on Staff and Using Volunteers?
- What to Do the Next Time There Is an Economic Crisis
Cause Marketing/Sponsorships
Two of the hottest areas of fundraising are cause marketing and corporate sponsorships. How do these work? How do you begin? Read these tips for inspiration.
- Cause-Related Marketing: What You Need to Know
- 3 Cause Marketing Trends
- Cause Marketing for Dummies - A Review
- Five Best Cause Marketing Programs for Local Nonprofits
- 3 Ways to Promote Your Nonprofit Cause Marketing Program
- How to Find a Cause Marketing Business Partner
- 5 Proven Ways to Close a Cause Marketing Partnership
- What You Should Know About Baby Boomer Women and Cause Marketing
- Cause Marketing Speaks Loudest to Moms and Millennials
- Succeeding With Sponsorships
- How to Convince Companies to Sponsor Your Nonprofit Event
- Getting and Keeping Sponsors When Times Are Tough
- Why Do Companies Sponsor Charitable Events?
- How Can My Small Charity Get Corporate Sponsorships?
Charity Contests
A new trend in fundraising has appeared in the form of contests in which charities compete for funds provided by a corporation or even a foundation. Typically, charities use social media to drive donations to their cause, with the most successful charities qualifying for additional funds.