Raising funds for a nonprofit is one of the most important tasks, and one of the most complex.
Some nonprofits have been flying "under the radar" when it comes to registering to fundraise outside their home states. This is no longer possible.
Fundraising is the life blood of any nonprofit organization. But, where do you start? Here is a briefing on the major methods of fundraising and sources of those donor dollars.
With the mass of fundraising advice, sources, strategies and tools, a new nonprofit, just getting started with its fundraising, can be more than confused. Here are some simple steps to get you started.
Here are frequently asked questions about product fundraising and how to find fund raising products.
Instead of fancy baubles or plaques, find inexpensive and personal ways to thank your donors and connect them to your mission.
Just like copywriting, writing great fundraising letters is not for the amateur. However, unlike businesses that can often afford to pay the big bucks for great copywriting, nonprofits usually depend on in-house staff to write that crucial letter and to put together their direct mail package. Here to help are the [i]Cardinal Rules[/i] of writing a fundraising letter.
Every fundraising campaign has the Case Statement at its center. It is the core document that sits at the center of your plan and strategy.
Tom Ahern, master of fundraising copy, suggests that when you start writing any communication piece, imagine that you have "four sets of ears." Each set of ears pays attention to a different group of stimuli and represents one of the four basic personalities that resides in the minds of your readers.
It is a common problem. Board members are reluctant to accept their responsibility to give and to solicit gifts for the nonprofit they serve. Here are some ways to overcome the board's resistance.
Special events are not a way to raise a lot of money immediately, but they can be a part of your strategic plan to cultivate future donations, and to boost your profile in the community.
An endowment is something a nonprofit of any kind and size can attain. An endowment is also something that can insure your organization against the future.
Pitman's book is quick and precise. He has developed what he calls his R.E.A.L. process to guide us through the fundraising cycle. R.E.A.L. represents [i]research, engage, ask, love[/i] and back to [i]research[/i]. Follow the process, rinse and repeat.
Effective fundraising is the subject of this wonderful little book by one of the gurus of the field.
Not every charity is a good candidate for such programs, but don't count them out if you are a new charity or a small one. Here are some tips to pursuing corporate employee donor programs.
Cultivation is what makes solicitation possible, and ultimately donations. Done well, cultivation sets the stage for easy and successful "asks."
What is a gift chart? It’s a planning tool to tell you how many gifts and prospects you will need to raise a specific amount of money.
For creating a teaser for your fundraising package, Mal Warwick suggests thinking of the "need" the teaser fulfills before you write it.
This book by Nolo Press is the perfect gift for the newly minted nonprofit manager or development director.
