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Every nonprofit wants major gifts, but it is a complex endeavor. Learn how to identify major donors and how to work with them.
What 'Wealthy Wired Donors' Want From Nonprofits - Part I
That wealthy donors are quite active online is the conclusion of an excellent study by Convio and others that explores the "wired" lives of wealthy donors, and how nonprofits are either capitalizing on the wired behaviors of their donors, or are missing the boat.
What 'Wealthy Wired Donors' Want From Nonprofits - Part II
These donors generally prefer giving online and find that charity websites and other online communications usually fulfill their expectations but rarely exceed them.
Three Ways to Identify a Major Donor
We all dream of the ultimate goal in fundraising, a major giver who endows our organization with millions. We hope he or she will walk into our door one day and plop down a check.
How to Work with Young High Net Worth Donors
The demographic profile of high net worth (HNW) donors has changed rather dramatically in recent years. First, there are more of them, and second, they are younger.
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